Supported content

Our approach

A partnership with The Pharmaceutical Journal enables the creation of freely available, high-quality, independent learning materials, which will help meet the objectives of both organisations.

Specifically, these exclusively developed and tailored learning materials will:

• Educate and support pharmacists by providing the best clinical advice to enable competence and provide confidence to improve patient care;
• Increase awareness amongst pharmacy teams of partner’s brands, products and services and provide recognition of partner for supporting the profession of pharmacy;
• Position promotional material and advertising relevant to editorial content.

Our approach is fully compliant with ABPI and PAGB codes of practice.

Supported content

Single articles

Editorially independent, standalone expert–authored articles promoting evidence-based best practice.

Content is commissioned by The Pharmaceutical Journal with the editorial scope and design agreed with partner. The Pharmaceutical Journal retains sole editorial responsibility, and the partner is clearly declared as the sponsor – providing support for free open-access. On publication, content is promoted across all our digital channels.

Recent examples

Common dermatological conditions in skin of colour

Supported content

Managing cold and flu during the COVID-19 pandemic

Supported content

Valproate use in women: minimising the risks

Supported content

Managing fever in children

Supported content

Promoting self-care for acute pain

Supported content

Case-based learning: constipation in adults

Supported content

Managing dental emergencies in response to COVID-19

Supported content

Multimedia

We can plan, develop and market both editorial and client-controlled multimedia in the form of podcasts and videos. Take a look at some of our previous work below.

Member survey

We can work with partners to co-design and develop a survey that will provide detailed insights into the understanding of pharmacist members of the Royal Pharmaceutical Society and current pharmacy practice across Great Britain.

What we do:

• Work with independent experts alongside our partners to guide survey development;
• Conduct survey within target audience of RPS members;
• Analyse results and metrics, and provide report to partner that provides recommendations and identify content and topic journalism to address any learning needs and requirements, alongside the raw data.

Print supplements

An editorial supplement or pharmacy guide provides a comprehensive, engaging and authoritative overview of a timely topic in pharmacy or pharmaceutical sciences. The Pharmaceutical Journal editorial team commission the best science and medical writers and opinion leaders to contribute a collection of original articles.

Supplements are a unique resource of free, valuable learning material delivered to a highly influential audience of pharmacists and position partners as a forward-looking company; a leader of new developments in one of its priority areas.

The cover will acknowledge your support, and this partnership explained in an accompanying editorial.

Multimedia event or round-table

A virtual panel of experts convened to discuss or deliver a presentation that promotes shared objectives around the safe and effective use of medicines and places pharmacy at the forefront of healthcare. 

Partners can suggest key opinion leaders, and The Pharmaceutical Journal will identify and invite experts, facilitate introductions where needed, attend as expert advisor and report.

Following the event a report or recording published online and promoted across our digital channels.